High Quality White Papers
White papers are among the best types of cornerstone content. These robust resources provide your audience with an in-depth examination of topics that really matter to them. They deliver a potent one-two punch of content that both builds your credibility and solves customer pain points.
Forty-two percent of the responding SEO experts have created white papers and 60% of those find them to be ideal content for earning links. However, as with infographics, content quality is key.
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